ZAFCO unveils winter tyres and more

ZAFCO exhibits at SEMA Show in the US
ZAFCO exhibits at SEMA Show in the US

TYRE manufacturing and import/export company ZAFCO have unveiled have unveiled winter tyres and more at the 2014 SEMA Show claiming to offer the best traction and mileage.

Returning to SEMA - the world's biggest automotive speciality products trade event - held at the Las Vegas Convention Centre from November 4-7, 2014, ZAFCO showed off their new ZEETEX range, the year after they officially launched the new ZEETEX brand there.

The range includes PCR, TBR, Winter and Suv/4x4 tyres that favour the environment.

The new Zeetex range on display at SEMA.
The new Zeetex range on display at SEMA.


ZAFCO displayed other brands in the UHP category where ACCELERA tyres seemed to grab the attention of dealers and distributors.  In that category the most popular pattern on show was Eco-Plus, IOTA and Omnikron - as the number of drivers seeking ultra-high performance is pretty sound in the US>

However, ARMSTRONG and FORCEUM focused on a single category each showcasing their TBR and PCR ranges.

"We got tremendous response at this year's SEMA show compared to last year. This could be due to anti-dumping duty on Chinese Tires. A lot of customers were looking for alternatives and we have different brands from Indonesia and Thailand to accommodate different market needs." said ZAFCO International Director Zafar Hussain.

Café Zee was also a part of ZAFCO's exhibition at SEMA.

Café Zee a creative concept introduced by ZEETEX which contributes to the next generation through SMILE, where people can enjoy free refreshments while getting their cars serviced.

The sole aim of Café Zee is to generate donations for 'Smile' - a non-governmental organization in India - that looks after kid's education.

ZEETEX has sponsored 200 children so far through Café Zee project, and is continuing the same for the next year as well.

Topics:  tyres

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