YOU have to feel for the residents who have been subjected to putrid odours wafting across their properties over the past few years.

As regular as the sun comes up we get phone calls at the QT asking us to investigate just where these smells are stemming from.

Mayor Paul Pisasale recently declared war on industries guilty of polluting our skies or doing the wrong thing and promised action.

Council has now delivered its first minor blow penalising a Swanbank firm for breaching its development application conditions, a penalty they will fight.

That doesn't say this company is the smell culprit, but it does say that the council is taking the smell issue seriously.

The investigation brings into focus that some industries will have to move from their present locations because they are now too close to expanding suburbs.

With Ecco Ripley and Providence booming more and more people are moving in the outer eastern areas of Ipswich and the last thing they want to do is to walk around with a peg on their nose.