UPDATE 4.40PM: The Bruce Hwy at Glasshouse Mountains has been reopened to south bound traffic following a fatal crash earlier today.

A man died after the semi-trailer he was driving south left the road and rolled down an embankment.

The male driver, believed to be in his 40s, died at the scene.

The road was closed and traffic was diverted down Steve Irwin Way.


View Sunshine Coast fatals 2012 in a larger map


How the Ulmarra campaign achieved its goal

How the Ulmarra campaign achieved its goal

Timeline of the Let's Not Wait Ulmarra campaign

VIDEO: Truckie Tony shares tips on how to pull over safely

VIDEO: Truckie Tony shares tips on how to pull over safely

Truckie Tony Fulton wants all motorists to be safe on the highways

Spread the word about Wave at a Truckie Day

Spread the word about Wave at a Truckie Day

"The event as a national feel good day for truckies.”

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