LifeFlight takes to the road
MOST Australians have an awareness of the role aero-medical rescue agencies provide to people across the country, with the Royal Flying Doctor Service immediately springing to mind.
Most states also have a helicopter rescue service and in the case of Queensland, the RACQ LifeFlight (formerly CareFlight) has flown for the last 40 years with more than 50,000 missions.
The role of the RACQ LifeFlight service has recently been highlighted, with the commissioning of a new B-double tanker with LifeFlight graphics for IOR petroleum which was on display at last month's Brisbane Truck Show.
Mila Miladonovic is the marketing and communications executive for RACQ LifeFlight and gave a background to the project.
"IOR have been a really special supporter of RACQ LifeFlight Rescue for over
12 years now and have been kind enough to let us use this B-double tanker for some of our messaging, with graphics of the LifeFlight helicopter along with some of our former patients as well," she said.
The tanker set, manufactured by Holmwood Highgate, is a 25,800 litre three-compartment road-train rated unit, with the lead trailer manufactured locally at Loganholme in Queensland, and is the second LifeFlight-liveried unit put into service by IOR.
"IOR have been connected to us over the years in a number of ways through sponsoring our Gala Ball and via donations - we did another tanker last year and are looking at another one in the future, so they are supporting us with another travelling canvas," she said.
The LifeFlight Rescue service works the length and breadth of the Sunshine State with bases in Brisbane, Toowoomba, Mt Isa, Bundaberg and on the Sunshine Coast - providing emergency help and evacuation to those in a medical emergency or accident.
"We have had quite a few conversations here at the truck show with people who travel big distances alone in regional areas and educating them about what service we provide, along with advice on what to do in emergencies before the helicopter arrives," Ms Miladonovic said.
IOR Petroleum is also Queensland based, and was founded with the establishment of the Eromanga Oil Refinery in south western Queensland in 1984.
With the first IOR Diesel Stop facility opening in Winton in 2005 the Diesel Stop network now expanded to more than 70 fuel outlets as far afield as Kunnunura in Western Australia to Maffra in southern Victoria.
Along with its activities with the RACQ LifeFlight helicopter, IOR has also supported the Heart of Australia mobile medical service for remote communities along with It's a Bloke Thing, a public awareness roadshow throughout regional Queensland regarding prostate cancer and treatment.
As for now the IOR tanker will be clocking up the kilometres making its way around the country driving home the message.
"You will see it roaming around Queensland for the rest of the year, and we hope the tanker here can help spread the word about who we are and the service we offer," she said.
For further information about the service, go to www.lifeflight.com.au.